Adweek

Objective

In order to raise awareness of their brand and product, Xaxis approached us to create an individual gameshow event for their appearance at Adweek Europe.

Results

We based the theme of the gameshow on how technology has evolved, using an illustrative robotic timeline, referencing people’s perceptions of AI at different times over the last 70 years.

We created bespoke robot illustrations, printed and mounted onto engineered contestant podiums, and developed an interactive on-screen presentation to run the gameshow. We worked with the venue for the rapid installation required – a ten minute turnaround to get into the auditorium, set up and then break-down before the next event started – giving the client maximum time to interact with their customers.

5x

Contestants

5x

Robots

1x

George Lamb

Results

We based the theme of the gameshow on how technology has evolved, using an illustrative robotic timeline, referencing people’s perceptions of AI at different times over the last 70 years.

We created bespoke robot illustrations, printed and mounted onto engineered contestant podiums, and developed an interactive on-screen presentation to run the gameshow. We worked with the venue for the rapid installation required – a ten minute turnaround to get into the auditorium, set up and then break-down before the next event started – giving the client maximum time to interact with their customers.

5x

Contestants

5x

Robots

1x

George Lamb

“The event went really well, and our Global President has been praising the stage set up and presentation as one of the ‘best he’s seen at AdWeek’. Great vision and production!”

“The event went really well, and our Global President has been praising the stage set up and presentation as one of the ‘best he’s seen at AdWeek’. Great vision and production!”

Georgie Broadhead

Marketing Manager EMEA, Xaxis

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Happy House of Horror

Objective

To promote a collection of films curated for Halloween. The theme was the “Happy House of Horror”.

The 45 second trailer was to be broadcast on TV channels across multiple countries. The 15 second teasers were to appear as social media posts.

Objective

To promote a collection of films curated for Halloween. The theme was the “Happy House of Horror”.

The 45 second trailer was to be broadcast on TV channels across multiple countries. The 15 second teasers were to appear as social media posts.

Results

The scene is set in the bowels of a disused hospital. We leveraged stereotypical horror movie clichés of the female protagonist being chased, eerily watched and fleeing in terror. We introduced a villain, Dr Bonesaw – a zombie surgeon to heighten the tension – with a comic reveal at the end to surprise and delight the audience.

We created a campaign logo and territory specific end-boards for each of the countries.

11x

Countries

36x

Promo videos

Results

The scene is set in the bowels of a disused hospital. We leveraged stereotypical horror movie clichés of the female protagonist being chased, eerily watched and fleeing in terror. We introduced a villain, Dr Bonesaw – a zombie surgeon to heighten the tension – with a comic reveal at the end to surprise and delight the audience.

We created a campaign logo and territory specific end-boards for each of the countries.

11x

Countries

36x

Promo videos

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Branding

Objective

We were tasked with exploring Vannin’s core values and how these might inform the brand (both internally and externally). We had to consider how best to position/reposition Vannin Capital within the marketplace to reflect it’s status as an industry leader.

Results

We delivered a proposal to refresh the Corporate identity which included brand prototypes, website, wordmarks, typography, imagery, icons and colour palette. The revised positioning clearly identifies Vannin’s unparalleled expertise nationally and internationally in the field of litigation funding.

Results

We delivered a proposal to refresh the Corporate identity which included brand prototypes, website, wordmarks, typography, imagery, icons and colour palette. The revised positioning clearly identifies Vannin’s unparalleled expertise nationally and internationally in the field of litigation funding.

“Hamilton-Brown helped us to refine and evolve our brand. The team were thorough in their research and worked collaboratively to ensure our existing, strong brand identity was developed and not replaced.”

“Hamilton-Brown helped us to refine and evolve our brand. The team were thorough in their research and worked collaboratively to ensure our existing, strong brand identity was developed and not replaced.”

Leanne Harker

Head of Marketing

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Data Centre Solutions

Hamilton-Brown CBRE Pad

Objective

To create an engaging style for the new Data Centre Solutions service provided by CBRE.

Results

We designed the overarching look and feel, drawing inspiration from the repeating patterns, blinking lights and vent fans of the data centre servers. We ensured that the creative concept had a distinctive feel but still kept within the guidelines of the corporate CBRE brand. Included in the suit of material developed was a PowerPoint presentation template, a credentials pack and options for high-end printed brochures.

XXXX

Stat to go here

7,000

Applications within 6 months

Hamilton-Brown CBRE Book spread
Hamilton-Brown CBRE Book spread

Results

We designed the overarching look and feel, drawing inspiration from the repeating patterns, blinking lights and vent fans of the data centre servers. We ensured that the creative concept had a distinctive feel but still kept within the guidelines of the corporate CBRE brand. Included in the suit of material developed was a PowerPoint presentation template, a credentials pack and options for high-end printed brochures.

XXXX

Stat to go here

7,000

Applications within 6 months

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Natural History Museum

Hamilton-Brown Sketch

Objective

As part of a prestigious corporate event to be held at the Natural History Museum, Alvarez & Marsal asked us to create the invites and e-vites for their clients.

Hamilton-Brown Envelope

Results

Inspiration for our concept came from the Museum itself, with its collection of botanical, nautical, fossils and marine biology, along with ‘Hope’, the famous whale, hanging in the Museum’s reception. We created invites, e-vites, a screen display and booklet, printed using high-spec printing techniques.

We have partnered with Alvarez & Marsal since 2016, helping to develop guidelines and solutions for their brand identity and communications. Our work for them has grown over time, creating marketing and events collateral, digital and social media assets, iconography and animated gifs. In the process we’ve established ourselves as leading experts at providing branding and digital solutions.

84x

A&M directors

378x

Guests

Hamilton-Brown Envelope

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Disrupt everything

Objective

To encourage a disruptive and creative thinking process amongst Liberty Global’s editorial and creative staff at their new Amsterdam office.

Hamilton-Brown Disrupt

Results

We designed a Matrix-inspired courier package to greet each staff member as they arrived at their new desks. Inside was a mobile phone, connected to a slave device, that sent text messages to their phones, instructing them where to go to receive the rest of their welcome pack; a diary and design book. The two books were wrapped in a special slipcase, also designed by HB. It was a fun concept which played on the disruption aspect by adopting the ‘anonymous’ theme, then a hot topic in the media. We successfully captured the spirit of disruptive creativity!

5x

Teams working together

100%

Engagement

Hamilton-Brown Disrupt

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Future of work

Objective

Korn Ferry recently conducted global research which offered a unique insight into the ‘Future of Work’. Our brief was to build a website to launch the research, bringing to life its data-rich content. The website had to be able to house white papers, executive reports, blogs, articles, podcasts, infographics and videos. As Korn Ferry had also recently rebranded, new brand assets had to be included.

Results

We created the website as a sub-domain, to sit alongside Korn Ferry’s main site, ensuring it was fully searchable. It included gated content, twenty country reports, a resource library with downloadable content, plus a series of interactive elements, such as infographics, and live polls, designed to enhance the user experience.

4x

Reports

20x

Country reports

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Brand Centre

Objective

To create one online destination to educate both internal and external stakeholders about Osborne Clarke’s brand guidelines and sharing the latest assets and templates.

Results

We created a WordPress-based ‘Brand Centre’ solution, allowing for optimum versatility and security benefits. The content management system provided easy access to draw down, add, update and amend content through a secure log in. This solution saves Osborne Clarke staff worldwide time by enabling them to create on-brand collateral, presentations and reports via the secure online ‘brand centre’.

1,600

Employee users

4x

User levels

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Early in Career

Objective

BDO asked us to redesign their graduate recruitment offering to increase its appeal. The way the scheme was currently presented was thought to be unappealing and outdated.

Results

We created a campaign that was deliverable across multiple channels. We played with the company’s name in both the visual and typographic routes, creating a new, fresh and exciting offering. We produced a flexible range of materials, including pop-up stands, videos and brochures. As a result, the BDO Early in Career programme jumped to 1st place on the Google search listing. Following the launch BDO received 7,000 applicants in the first 6 months.

30%

Reduced bounce rate

7,000

Applications within 6 months

Hamilton-Brown BDO Canvas Tote Bag
Hamilton-Brown BDO Canvas Tote Bag

Results

We created a campaign that was deliverable across multiple channels. We played with the company’s name in both the visual and typographic routes, creating a new, fresh and exciting offering. We produced a flexible range of materials, including pop-up stands, videos and brochures. As a result, the BDO Early in Career programme jumped to 1st place on the Google search listing. Following the launch BDO received 7,000 applicants in the first 6 months.

30%

Reduced bounce rate

7,000

Applications within 6 months

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